asp.net mvc - Images not rendering in localhost -

i have images sitting within project root @ data\images\articles. trying render image using code below in mvc:

<img src="@url.content(model.image)" alt="image" />

it's not displaying image, rendered html code correct.

<img src="/data/images/articles/16fd7bc5-3bac-474a-a806-b8d72b974960.png" alt="image">

i running project visual studio server, not through iis. idea doing wrong here?

different file name generating compare expecting in logic causing 404 error when validating image file name

WIKI