ggplot2 - R - plot map with ggmap using geom column -

i plot map data.frame using ggmap. have been doing this, not have lat , long columns, have geom column of type:

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

is possible use geom column argument in ggmap() function? or possible transform geom column in lat / long columns can use following code?

ggmap(map)+geom_polygon(data, aes(lon, lat))